🔥 The Week in AI News - October 6 - 10

This week in AI was all platform moves and power plays. 

OpenAI turned ChatGPT into an app hub, Figma teamed with Google Gemini to automate design, and Sora 2 hit a million downloads faster than ChatGPT. 

Google leveled up with Gemini at work and AI shopping tools, while Microsoft Copilot linked Gmail and Outlook into one workspace. Amazon launched QuickSuite for AI at work, and OpenAI dropped AgentKit for developers. 

Even Taylor Swift fans joined the AI conversation, proof that the AI shift is reshaping everything from offices to entertainment.

🔥 Follow me for more like this. Paid subscribers get all of my AI guides, there are new guides every week.

Here’s what happened this week:

▪️ OpenAI launched ChatGPT Apps, turning prompts into mini-products ChatGPT Apps lets users and developers build lightweight, interactive tools directly inside ChatGPT: marking the platform’s biggest step yet toward becoming a full ecosystem, not just a chatbot.

▪️ Figma + Google Gemini are bringing AI-powered design workflows Figma is integrating Gemini across its platform to suggest layouts, summarize feedback, and automate repetitive design tasks, signaling how AI is reshaping the creative process. 

The whole graphic design and advertising agency industry is getting reshaped in ways we haven’t seen since the desktop publishing revolution in the late 90s.

▪️ Taylor Swift fans think her Google scavenger hunt used A 

Her fan base spotted eerily consistent voice and motion cues in her interactive Google videos, sparking debate over whether the world’s biggest pop star is quietly experimenting with generative media. 

I think it would be cool if she did.

▪️ Sora 2 hit 1M downloads faster than ChatGPT ever did 

OpenAI’s Sora 2 app just crossed one million downloads in record time, showing how AI-generated video is catching fire with mainstream creators far faster than text-based AI did. 

My take: Sora 2 is really average at AI videos, but the idea of launching a social media app alongside it is absolutely genius.

▪️ ChatGPT Pulse launched with no ads, and no plans for them 

OpenAI’s Pulse is a clean, feed-based experience that surfaces real-time AI insights, and Sam Altman says it’ll stay ad-free—for now.

Remember that Zuck said the same thing about Facebook and Instagram, and launched ads later on.

▪️ Google doubled down on workplace AI with Gemini Enterprise 

Gemini Enterprise brings real-time meeting summaries, document automation, and secure data integration to companies, aiming to become the default AI layer for corporate productivity. 

Google has quietly become a leader in AI, after a rocky start with AI overviews and botched AI image product launches.

▪️ Google expanded virtual try-on shopping to shoes and global markets Shoppers can now “try on” sneakers through Google AI before buying, a move that blends generative visuals and e-commerce personalization into one click.

▪️ OpenAI and the new frontier of AI-driven commerce 

OpenAI’s partnerships and tools for agents hint at a future where conversations become transactions: where buying online starts with a chat, not a search bar.

This will be really interesting to watch as it gets better, ads will change, online shopping will change and we’ll all benefit from a better online shopping experience.

▪️ Amazon introduced QuickSuite, its agentic AI for the workplace AWS QuickSuite gives businesses custom AI agents for project management, document workflows, and data tasks: an answer to Microsoft’s Copilot and Google’s Gemini Enterprise.

Nobody talks about Amazon and AI, and they’re right there with all of the major players in terms of capabilities.

▪️ Microsoft Copilot now connects Outlook and Gmail for unified creation Microsoft’s latest Copilot update syncs your Gmail, Docs, and Drive directly into Windows and Office, pulling everything into one AI-powered workspace.

Microsoft has consistently adding new layers of AI to make all of their services get better and better.

▪️ Google’s Gemini ‘Computer Use’ mode now turns your AI into a digital operator 

Gemini’s new mode can click, scroll, and navigate your desktop like a human assistant, making it one step closer to hands-off computing.

AI agents are sneaking up on us, and they’re going to be incredibly useful tools.

▪️ OpenAI rolled out AgentKit, giving developers the power to build their own agents 

AgentKit lets devs create custom AI agents with memory, APIs, and tools inside ChatGPT: fuel for the next wave of agent-driven products.

▪️ Anthropic and IBM formed a strategic AI partnership 

Claude is heading to IBM’s enterprise ecosystem, combining Anthropic’s safety-first approach with IBM’s massive data and compliance footprint.

▪️ Altman teased even bigger partnerships ahead for OpenAI 

After deals with Oracle, Nvidia, and AMD, Sam Altman says more “big collaborations” are coming—suggesting OpenAI’s hardware and enterprise ambitions are just heating up.

The pace isn’t slowing down, and next week’s moves could be even bigger.